Models present lingerie maker Triumph's new concept bra, the "Super Cool Bra", during its unveiling in Tokyo May 9, 2012. [Photo/Agencies]

Models present lingerie maker Triumph's new concept bra, the "Super Cool Bra", during its unveiling in Tokyo May 9, 2012. [Photo/Agencies]

Models present lingerie maker Triumph's new concept bra, the "Super Cool Bra", during its unveiling in Tokyo May 9, 2012. [Photo/Agencies]

Models present lingerie maker Triumph's new concept bra, the "Super Cool Bra", during its unveiling in Tokyo May 9, 2012.

The bra, modeled after a miniature fishbowl, has gel material which is designed to take excess heat out of the body in its cups.

It was created in hopes that women can feel refreshed during summer by wearing it, the lingerie maker said. Japan is headed for a power shortage this summer following the shutdown of all nuclear power reactors.